Consumerââ?¬â?¢s satisfaction is vital for the tourism companies. Leaving aside the fact that it is associated by the marketing specialists with the outcome of the purchasing and consumption processes, with consumersââ?¬â?¢ loyalty and with company profitability, the satisfaction degree of the tourism services consumers derives from the highest wishes, of accomplishing the cultural, artistic needs of communion with the nature, of rest, relaxation, of being beside those who share the same hobbies with us. This is why, both the producers, the tourism services providers, and the suppliers are particularly interested in the way in which the clients perceive the overall tourism product, but also each of the services encompassed by the service package.\r\nThe exact evaluation of the clientsââ?¬â?¢ satisfaction has become a central element of the marketing policies, next to the quality policy. The enhancement of the satisfaction stands at the basis of the loyalty raising policies and aims the clients, but also the employees, the shareholders and the suppliers. \r\nThe paper presents the results of the research performed between 01.01.2010 and 01.09.2010. The matter under study consists of two distinct samples: 180 clients chosen randomly of the data bank held by 3 companies in the field of tourism (hotel, restaurant and tourism agency) and a sample of 50 employees, who are employees with the 3 analysed companies, residing in Romania, in the N-E region. The research method consists in making a poll, measuring opinions on an ordinal Likert scale, and in processing the information. \r\nThe results reflect the concern for the thorough evaluation of the consumerââ?¬â?¢s satisfaction and its enhancement. Our study emphasises the importance of tourism services in Romania North-East, in order to absorb labour force and to ensure consumersââ?¬â?¢ high satisfaction, for leisure time and for refill ââ?¬Å?the batteriesââ?¬Â for working activities.
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